Contributors Call Out
UMi is proud to celebrate the inspiring work of entrepreneurs from all over the country. We are committed to taking the hard work out of finding and using the best information, expertise and finance.
Here at UMi, we are always expanding our bank of fantastic content through the power of our amazing network, and we’d love you to be part of that. Our goal is to inform and inspire entrepreneurs and business owners, so get in touch if you could contribute the following content, and together, we can go further…
We’re looking for:
- Good news: If you have an inspiring story about business success, we want to hear it.
- Expert advice: What are you great at? Let us know, we want to shout about it.
- Webinar participants: Share your knowledge and experiences with the UMi network.
- Podcast collaborators: We’re looking for experts to share their journeys with us. Get in touch if you want to feature on an UMi podcast series.
FREQUENTLY ASKED QUESTIONS
Which sectors do you want to hear from?
We cover all sectors where the contribution is positive and benefits our business audience.
What news topics and features do you cover?
We love to hear inspiring and insightful stories of business success including funding and investments, significant growth in your sales and recruitment, beneficial collaborations and partnerships of public interest, innovative product and service launches. Please also share programmes, initiatives and events that will benefit our network.
To help stimulate your thinking, here are some of the things we look for:
What is inspiring and motivating?
- Transformation – from X to Y e.g. injured veteran to world-leading tree planter
- Humble beginnings
- Hard work
- Creativity and innovation
- Positive social impact
- Heartwarming stories (love, loss, healing, reconciliation, triumph against the odds)
- Overcoming significant challenges
Success?
- Sustained growth
- Securing investment
- Significant milestone e.g. turnover, number of years in business, number of employees (combined with other elements of a story)
- Significant achievement e.g. King’s Award, B Corp certification, business award (combined with other elements of a story)
- Launching new innovative products/services
- Significant grant results
- Business exit – sale from success
Insight?
- Learnings
- Failures
- How you approached things
- What you recommend/advise
- What was hard that you overcame?
- What surprised you?
- What you would do differently
Do you accept feature contributions?
We welcome expert feature contributions from our network on a range of business topics including sales and marketing, HR, finance, innovation, legislation, business resilience and international trade.
Our tone is mostly positive, encouraging, empathetic and empowering. We acknowledge challenges and address pitfalls, but our main focus is on how entrepreneurs and business owners can achieve success. What action can they take in the next three-to-six months to make progress towards their goals, despite any challenges they may be facing?
We understand that this can be a challenge with some topics where threat is central to the theme such as cybersecurity – but it’s possible! We suggest in this instance to ensure that threats are outlined briefly in a neutral tone avoiding hyperbole and catastrophic language, then most of the content should focus on practical steps that can be put in place to keep the business safe.
If you would like to join our network of regular contributors please get in touch.
Are there any news topics or types of article that you don’t cover?
We aim to inspire and celebrate entrepreneurship, so we avoid stories about businesses doing badly or circumstances that are having a negative effect on UK businesses. The exception is if we are providing practical advice on how to get through these times to survive and thrive.
For example we will avoid:
- Negative forecasts
- Bankruptcies
- Companies going into administration or liquidation
- Job losses
- Funding cuts
- Crime or corruption
- Legal disputes
Although we love to hear about markers of your success such as award nominations and wins, charity fundraising, recruitment and promotions, office moves and additions and new store openings, we receive a high volume of these, so we do not usually cover them as stories where this is the only focus.
Who is your audience?
UMi is committed to taking the hard work out of finding and using the best information, expertise and finance for our network. We have around 17,000 weekly bulletin subscribers and thousands more entrepreneurs and business professionals visit our website. We particularly appeal to start-up and scale-up entrepreneurs who are within the first five to 10 years of their business journey.
How long should my article be?
All articles should be over 500 words and Q&As should be over 750 words. We suggest a maximum of 1,500 words for all articles.
What happens to my story or article after I submit it?
Our team will review your article and if it is a good fit for our network’s interests then we will sub-edit it in line with our house style. Our journalists may re-title the piece, edit or create a new introduction, add key points and next steps, for example.
For contributed expert advice articles, we will ensure that the contributor is acknowledged as the author in our summary and aim to preserve your voice in the main body of the content.
Please keep a check to see if your article is published. We receive hundreds of articles each day and publish a small selection, so our team will not reply individually to each contribution. If we do not publish an article you sent that you believe is a good fit, then please feel free to send it again for consideration.
Will you include a link to my website?
We will include a link to the contributor’s website where it helps guide our readers to further useful information.
Do you offer commercial packages for guaranteed placement?
We do not currently offer paid guaranteed placement for any news stories or articles unless they are included in one of our commercial partnerships.
To which email address should I send contributions?
Please send your press releases, feature, webinar and podcast pitches to press@weareumi.co.uk.